IN ANTOINE ARNAULT'S SHOES
Berluti bootmaker's CEO discusses the brand and the new headquarters on Rue St.-Honoré.
Last January, you took over the Berluti brand. How do you plan to develop the new ready-to-wear line?
What are the up-and-coming markets?
Is the men's market growing faster than the women's?
You just bought Arny's.
Is the brand more Italian or more French?
So is Berluti becoming even more exclusive? Shoes, leather goods, ready-to-wear—and then?
Collection automne-hiver 2012 Carving Couture.
Yves Saint Laurent and Andy Warhol wore Berlutis. Who are your customers today?
You describe Berluti as a diamond in the rough. What is the Berluti Swann club?
And your own impertinence? It apparently takes 250 steps and five different workshops for the patina on a single shoe.